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Leveraging the Laboratory

Leveraging the Laboratory:
Advance Your Outreach


October 9-10, 2013
#2013LeveragingTwitter Facebook Loews Atlanta Hotel
Atlanta, Georgia

Conference Description

Today’s evolving health care landscape creates new opportunities to leverage your health system’s assets beyond traditional forms of revenue. The laboratory can be one of the top income generators for the hospital.

This conference will discuss the evolving needs of providers, and identify the role of the laboratory, not only as a hidden revenue source, but also as a catalyst for further success. 

After hearing these opportunities, attendees will learn how to effectively leverage the laboratory through general sessions which will provide a practical approach to developing, implementing, and growing a successful outreach program.

Conference Objectives

Upon completion of the conference, participants should be able to:

  • Discuss the changing needs of providers
  • Recognize the value of the laboratory
  • Describe the strategic nature of laboratory outreach
  • Address the key elements of developing a laboratory outreach program

Intended Audience

This conference is appropriate for individuals from hospital laboratories, including administrators, managers, directors, pathologists, outreach coordinators, marketing representatives and sales managers.

Disclaimer

Attendance at this Mayo conference does not indicate nor guarantee competence or proficiency in the performance of any procedures that may be discussed or taught in this course.


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